Mu gitabo cye Yumva Itangazamakuru: Ku Kwagura Ibiremwa muntu, intiti yo muri Kanada, McLuhan, yasabye ko amakuru asobanutse neza atari ibikubiye mu bitangazamakuru byo mu bihe bitandukanye bitera abantu, ahubwo ko itangazamakuru ubwaryo rihora ritera imbere kandi rihinduka.Ibi bitangazamakuru bihindura uburyo bwo gushyikirana no kwakira amakuru, no gushiraho uburyo bwacu bwo kubaho.
Hamwe nuruhererekane rwibihe, itangazamakuru ryo hanze ryahindutse riva mubisanzwe bihinduka muburyo bwa digitale, biva mubitangazamakuru bitandukanye.Ibi birimo ibyapa byamamaza hamwe nibimenyetso byo hanze, hamwe numuyoboro wa ecran mumasoko hamwe n’ubuvuzi.
Byongeye kandi, ibitangazamakuru bimwe bigenda bigaragara.Kurugero, "inkoko ishyushye" mubijyanye na siyansi n’ikoranabuhanga rikomeye: iterambere ryihuse ry’imodoka nshya z’ingufu, kubaka sitasiyo zishyuza, ibirundo byo kwishyiriraho n’ibindi bikorwa remezo nabyo byihuse mu nzira yihuta.Ese guhuza kwishyuza ikirundo hamwe no kwamamaza hanze bizahinduka ubutaha bwa zahabu muri indu
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Kwishyuza amatangazo yamamaza bifite amahirwe menshi
Nkitwara ryiza ryitangazamakuru, ibicuruzwa byo guhuza kwishyuza ibicuruzwa byamamaza ubwoko bwimashini yo kwamamaza hanze hamwe n’ikirundo gishya cyo kwishyiriraho ingufu ntibishobora gusa kunguka inyungu yikirundo cyamashanyarazi, ariko kandi byihutisha inzira yo gukoresha itangazamakuru ryo mumijyi.Byongeye kandi, imbere imbere yamamaza hanze yizera ko kwishyuza ikirundo cyo kwamamaza nabyo bifite ubushobozi bukurikira bwiterambere:
1. Kwagura uburyo bwinyungu no kunoza imikoreshereze yikirundo cyo kwishyuza;
Kuruhande rwinyungu, icyitegererezo cyinyungu gisanzwe cyikirundo cyo kwishyuza kiroroshye cyane, hafi gushingira kumafaranga ya serivisi, kandi iyi nyungu ntabwo ari nziza.Ukurikije imibare yuburyo bwisesengura bwa Everbright Securities, hamwe nikirundo kimwe cyamafaranga 60000 hamwe nimpuzandengo ya 0,6 yu isaha kumuriro wa kilowatt, niba igipimo cyo gukoresha ikirundo kimwe ari 5%, ni ukuvuga amasaha 1.2 kuri umunsi, igihe cyo kwishyura cya 60kW DC cyihuta cyo kwishyuza kizatwara imyaka 3.8, kizaba kirekire mugihe ibiciro byo gukora no kubungabunga, ubutaka, ubwubatsi, ubukode, nibindi byongeweho.Byongeye kandi, abakoresha bumva cyane igiciro cy’amashanyarazi, kandi biragoye kuzamura igiciro ku buryo bugaragara, ibyo bigatuma umwanya w’inyungu ibigo bishobora gukuramo amafaranga yishyurwa rya serivisi ari bike cyane.
Nko mu Burayi no muri Amerika, guhuza itangazamakuru ryo hanze rya digitale hamwe n’ibirundo byishyuza birashobora korohereza abakiriya nta kiguzi, kugira ngo bikurura abashoferi benshi kandi benshi b’amashanyarazi, kuzamura inyungu z’isosiyete binyuze mu yandi mafaranga azanwa no kwamamaza, hamwe na forme ibintu byunguka aho sitasiyo zishyuza, abakiriya hamwe n’abandi bantu bamamaza bashobora kungukirana.
2. Amashusho ahamye, gukoraho kwamamaza neza no kwemerwa cyane;
Ikirundo cyo kwishyuza gishyirwa mububiko rusange (inyubako rusange, ahacururizwa, ahaparikwa rusange, nibindi) hamwe na parikingi cyangwa sitasiyo zishyiramo aho batuye.Ikibanza kirakosowe.Abafite ibicuruzwa barashobora gushyira amatangazo akwiranye nuburyo butandukanye kugirango batange "imbaraga nubushyuhe" kubirundo "bikonje".
Kurugero, kwishyuza poste zashyizwe mubaturage birashobora kugaragara mugihe abaturage binjiye muri garage yo munsi cyangwa ahandi hantu haparika, haba gutaha kukazi cyangwa gusura abavandimwe ninshuti.
Nkahantu hatuwe, kugenda kwabaturage ntabwo ari binini cyane, kandi amashusho yabantu arasobanutse, akenshi usanga ari ibidukikije bifite ubushobozi busa bwo gukoresha, bwaba abato n'abakuru.Ikirango kirashobora noneho gutangiza amatangazo yamamaza yo gukoresha umuryango.
Nkurugo, ibiranga ubuzima bwabaturage biragaragara cyane, bityo kwamamaza kumurunda wishyuza usanga ari byiza kubaturage.Muri ibi bidukikije, kwamamaza ba nyir'ibicuruzwa nabyo birashoboka cyane ko byizerwa kandi bikemerwa nabenegihugu, kugirango bigere ku bisubizo byiza byo kwamamaza.
3. Igikorwa cya digitale, byoroshye gukurikirana no gukoresha iyamamaza;
Umugezi wibihe urimo gusunika itangazamakuru ryo hanze.Kwamamaza "amakuru" gakondo byakemuwe mu mfuruka.Kugeza ubu, abafite ibicuruzwa bazi neza ingaruka zo kwamamaza zamakuru yo hanze.
Nkitangazamakuru rishya, kwishyuza inyandiko zamamaza zirimo gutera imbere mubyerekezo bya digitale.Ibyiza bya ecran-ibisobanuro bihanitse hamwe no kwishyuza byihuse birashobora gukurura abakoresha guhagarara.Ibi kandi bitanga uburyo bworoshye kubafite ibicuruzwa gukurikirana amakuru yamamaza, guhitamo no guhindura iyamamaza ryakurikiyeho.
Isoko rishya ku mishinga yo mu gihugu no hanze
Kwishyuza ikirundo + kwamamaza hanze
Kubaka sitasiyo zishyuza muri Polonye na Korowasiya biracyari mu ntangiriro.ChargeEuropa yatanze serivisi zishyuza ibinyabiziga byamashanyarazi kubuntu kubashoferi batwara ibinyabiziga byamashanyarazi mubihugu byombi, yubaka itangazamakuru ryo hanze rya digitale ahantu hatandukanye, kandi ishyigikira imikorere ya sitasiyo yishyuza amafaranga yinjira.
Volta Industries, isosiyete ikora imiyoboro y’amashanyarazi yishyuza urutonde rw’imigabane ya New York, ikora mu buryo bw’ubucuruzi abashoferi bashobora gukoresha ibirundo byabo byo kwishyuza hanze y’amaduka manini yo mu rwego rwo hejuru ndetse n’amaduka manini kugira ngo yishyure ku buntu, kandi ikora amafaranga yinjiza biterwa na ecran ya 55 ya ecran ya ecran yashyizwe kumurongo.
Niba ushishikajwe no kwamamaza hanze yumushinga wibitangazamakuru byo kwishyuza ikirundo, nyamuneka hamagara M.Pled-Umuyobozi wa LED Yerekana Guhagarika Igisubizo.
Igihe cyo kohereza: Nzeri-30-2022
